Morning Reading

 Our Essence Of Being - Rafat Ali in Paidcontent writes a long post about his editorial mission and the importance of integrity. In moments of doubt he looks back at his business plan which has the following.

 "Our belief is that in the near future, all media will be digital media, and we are helping define sustainable business models and innovation within this sector."

 Stowe Boyd (President of Corante) writing in Get Real about the design of compelling social software services:

"Tolstoy wrote in War and Peace, 'All happy families resemble one another, each unhappy family is unhappy in its own way.' I bet that all successful social applications will be based around the same, shared social architectural patterns, while ten thousand failed solutions will fall by the wayside by adopting some 'innovative' take on social architecture that will, in the final analysis, miss the point... Even established realms like Amazon will have to rework their architecture to match the social architecture latent in our wiring, or they will get pushed aside by an upstart that cracks the social code.

This post was created on a pc app called Quamana. I like it. Very much like creating an e-mail and much easier than having to log into typepad. It is a nice helper app but I don't think it is a life changer.

Go Tiger!